The NA industry is uniquely shaped by women who refused to settle for "soda or lime." They demanded complexity, functional benefits, and beautiful branding. Today, we are proud to stock a curated selection of female-founded brands that are redefining what it means to drink well.

Why Female-Founded Matters

In an industry traditionally dominated by legacy brands, these women are prioritizing transparency, wellness, and radical flavor. When you shop these brands, you aren’t just getting a great drink—you’re supporting the entrepreneurs who are making the "Sober Curious" lifestyle more accessible for everyone.

"I wanted to create something that felt like a celebration, not a compromise." — Melanie Masarin, Founder of Ghia